If Joe Biden thought canceling student-loan debt would win over young voters in swing states and give him an edge in the 2024 election, it looks like he swung and missed. 

Despite forgiving over $130 billion in loans, Gen Z isn't feeling the love. A recent Bloomberg News/Morning Consult poll found that 43% of Gen Z in swing states feel Biden hasn't done enough to tackle the issue. 

To make matters worse, those who are Gen Z seem unaware of Biden's loan policies—42% admitted they hadn't heard much, if anything, about it at all. This could be because most of the debt relief went to older borrowers, not the younger Gen Z crowd who are feeling the sting of an upside-down economy for the very first time.  

While the economy still heads up the list of key issues for American voters, student debt relief will remain a prominent issue in the 2024 election.  A recent poll conducted by SocialSphere shows that 70% of Gen Zers think canceling student debt is “very” or “somewhat important” in the election.

So, while Biden was, at one time, more popular with Gen Z, multiple polls over the last year show that more and more Gen Zers are supporting Trump this time around.

Bottom line: Trump has an opportunity to level out the playing field when it comes to younger voters. Because if Biden thinks Gen Z will support him for a second term, his campaign should think again. 

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